You need to be realistic
Persuasive business-writing is not about becoming a latter-day Jane Austen
No one's writing changes overnight, so you have to be in it for the long haul.
That said I have worked with some extraordinarily bright people who happily absorbed the techniques I recommended in the space of one four-hour workshop.
Before I could say 'you don't need me anymore' they were off using every persuasive writing trick and bringing in work.
A problem I solve
Emails
‘Can you email me something?’
Your prospect might well be trying to fob you off. But there are times when a prospect is genuinely interested and wants a succinct outline of how you might be able to help him. This is as hot a lead as you are ever likely to receive and you don't want to blow it by sending him something that isn't exactly what he wants.
To learn how to write an email that's short and to the point, and gives your reader what he wants in the order he needs it, contact me.